Matcha & Mayhem: A Conversation with Cami Bear

Cami Bear marks her return with the unapologetically sharp single, matchacoldbrew, ushering listeners into a fearless new era defined by confidence and contradiction. Rejecting expectations to fully embrace intuition, Cami unpacks her fresh artistic philosophy, inviting us into a creatively liberated space that feels both vivid and deeply personal. Partnering with Atlas Lens Co., whose cinematic credentials include groundbreaking films like Everything Everywhere All at Onceand The Batman, she crafts an emotionally tactile universe steeped in glamour and grit. Through this conversation, Cami candidly discusses the tension between digital experimentation and human imperfection, the courage behind creative reinvention, and the importance of celebrating chaos as much as polish. With characteristic wit and honesty, she offers a  look into her newest chapter, challenging her audience—and herself—to boldly claim their own contradictions. Welcome to A&R Factory, Cami Bear—it’s a pleasure to have you with us as you usher in a bold new chapter with matchacoldbrew. The single signals a new era for you creatively—what sparked the shift, and how did you approach reintroducing yourself on your own terms?  This shift came from finally giving myself permission to create without overthinking. I used to mold myself to expectations—whether industry, aesthetic, or sound—but matchacoldbrew is me […] The post Matcha & Mayhem: A Conversation with Cami Bear appeared first on A&R Factory.

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Matcha & Mayhem: A Conversation with Cami Bear

Cami Bear marks her return with the unapologetically sharp single, matchacoldbrew, ushering listeners into a fearless new era defined by confidence and contradiction. Rejecting expectations to fully embrace intuition, Cami unpacks her fresh artistic philosophy, inviting us into a creatively liberated space that feels both vivid and deeply personal. Partnering with Atlas Lens Co., whose cinematic credentials include groundbreaking films like Everything Everywhere All at Onceand The Batman, she crafts an emotionally tactile universe steeped in glamour and grit. Through this conversation, Cami candidly discusses the tension between digital experimentation and human imperfection, the courage behind creative reinvention, and the importance of celebrating chaos as much as polish. With characteristic wit and honesty, she offers a  look into her newest chapter, challenging her audience—and herself—to boldly claim their own contradictions. Welcome to A&R Factory, Cami Bear—it’s a pleasure to have you with us as you usher in a bold new chapter with matchacoldbrew. The single signals a new era for you creatively—what sparked the shift, and how did you approach reintroducing yourself on your own terms?  This shift came from finally giving myself permission to create without overthinking. I used to mold myself to expectations—whether industry, aesthetic, or sound—but matchacoldbrew is me […]

The post Matcha & Mayhem: A Conversation with Cami Bear appeared first on A&R Factory.

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