Fyre Festival Trademarks Acquired to Launch New Music Streaming Platform: Report

The intellectual property of Fyre Festival has been acquired to launch a new music streaming platform, Deadline reports.

Capitalizing on one of the most infamous brands in modern entertainment, Shawn Rech, an Ohio-based media entrepreneur known for producing crime documentaries and launching the streaming platform TruBlu, has reportedly acquired IP linked to Fyre Festival, including two trademarks. The deal will fuel the launch of a new user-submitted, fan-curated music platform bearing the same notorious brand.

"Music networks are all just programming now and I have no interest in watching people slip on bananas," Rech said. "It has nothing to do with music. I needed a big name that people would remember, even if it’s attached to infamy, so that’s why I bought these [trademarks] to start the streaming network."

The platform will reportedly launch on Thanksgiving Day with plans to feature both a $3.99 subscription service and a free ad-supported streaming television (FAST) channel. Subscribers will be able to vote on which artists are featured on the FAST feed.

"This isn’t about festivals or hype—it’s about putting the power of music discovery back in the hands of the fans," Rech added. "We’re building something authentic and lasting."

Billy McFarland, the disgraced co-founder of the original Fyre Festival, retains ownership of the event itself. While he's not directly involved in the streaming platform's operations, he is "expected to have a presence on the network," per Deadline.

Meanwhile, Fyre Festival continues to be a global punchline for failed luxury music events after its ill-fated event in 2018, which devolved into chaos on the Bahamian island of Great Exuma. McFarland, who ultimately served four years in prison for wire fraud, was organizing a sequel this year in Playa del Carmen before postponing the event indefinitely amid contentious disputes with Mexican authorities.

The organizers of Fyre Festival 2 insist the event "is still on" and are currently "vetting new locations." They have not announced new dates or a location at the time of this writing.